It's been longer and longer each week before it shows up. Seems as if the Unbound: Nook and BN Ereader Blog is not updated until late in the morning or sometimes not until late afternoon.
The word you're looking for is "lose". The word "loose" used as a verb the way you did means to free or release. (When my son was learning to spell a year or two ago, I taught him the common internet misspellings. I also point out the many errors in books that I read to him - he is now properly contemptuous of publishers who employ spelling checkers instead of copy editors.)
The Free Friday promotion "appeared" on the shop screen of my NOOK (First Edition) around 9 AM EDT this morning. I put appeared in qutoes, because the promotion came up as blank, but I was able to select it and it went to the Free Friday book.
