It's interesting to me to see the expectations some users have of the NOOK.
Please Note: This is just an observation. Not making judgement, just stating a thought. And interested in your thoughts.
Here's how some users envision the NOOK -
A) It has Google Play Store. And just as many apps and all free and all phone apps work great on the Tablet.
Most software and games you would possibly want is free.
B) It has Apple smoothness in the Operating System. Everything just works.
C) It has the core NOOK benefits i.e. Great quality hardware, great screen, low prices.
D) It lets you get books from anywhere - Amazon, B&N, Google.
E) It has core NOOK Strengths - Books for Kids, Apps for Kids
F) It has all the features that Google and Amazon Tablets have i.e. Google Apps (Google), Easy Store Search (Amazon), etc.
G) It has the low NOOK prices ($199, $269).
Why is this?
Why is there an automatic assumption that NOOK will have not only Nook strengths but also Apple strengths (ease of use, smoothness, lots of apps) and Google strengths (lots of free apps, Google in-built apps) and Amazon strengths (easy to search store, cloud services work great).
Is B&N setting the wrong expectations?
Are people just assuming it's an Android Tablet?
Are expectations unrealistic? That there will be zero trade-offs?
Is the bar very high due to IPad and iPad Mini and people now want all of that, except at a much lower price?
It almost seems to me like people are creating a fantasy device and then getting disappointed because reality isn't meeting that fantasy.
If you break it into all the problems users have, there are obviously some things that B&N should fix i.e. all the bugs. Perhaps even switching to another app store.
However, there also seem to be lots of issues that seem impossible to fix, ever.
Are people just wanting an iPad Mini for $199 with a Nook label on it?
Or Perhaps a Google Nexus 7" with a better screen and Apple type usability?
Fundamentally, here's my main question:
Are people coming into this without realizing that they can't get a $499 iPad type experience for $269? Are they perhaps just assuming this is an Android Tablet and thus like every other Google Play run Android Tablet?