1 2 First Previous 16 Replies Latest reply on Apr 15, 2010 5:11 PM by BikerBook-Reader

    e-book prices WTF!!! -ever happened to the $9.99 new-release price??

      All of the books, by my fav writers cost big bucks.

      I'm used to shopping on the $5.95 table in the store.  I do not mind paying a little extra to be able to down-load e-books, but this is crazy.

       

      As much as I really like it, I see me selling my nook on e-bay in the near future.

      maw

        • 2. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

          Really?  You compare a new release ebook with a $5.95 fire sale?

           

          Ding, ding, ding!  A new leader in the "I won't pay more than" sweepstakes!

           

          Since $5.95 is below any of the estimates (search the forums/inet about pricing) about what it costs to produce an ebook you might as well put your nook on eBay.

          • 3. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

             

            Large_Marge wrote:

            Really?  You compare a new release ebook with a $5.95 fire sale?

             

            Ding, ding, ding!  A new leader in the "I won't pay more than" sweepstakes!

             

            Since $5.95 is below any of the estimates (search the forums/inet about pricing) about what it costs to produce an ebook you might as well put your nook on eBay.

             

            Actully with every ebook sold the cost of producing a copy decreases. With everything but the authors cut being a fixed cost at some point in the sales life of an ebook the production cost drops to almost zero.  Of course this is the what the publishers really dont want us to know.  If you think about it bestsellers really should be the ones that cost the least seeing as they will follow that curve the fastest.

             

            • 4. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??
              Elfsshadow wrote:

               

              Actully with every ebook sold the cost of producing a copy decreases. With everything but the authors cut being a fixed cost at some point in the sales life of an ebook the production cost drops to almost zero.  Of course this is the what the publishers really dont want us to know.  If you think about it bestsellers really should be the ones that cost the least seeing as they will follow that curve the fastest.

               This all has been covered to death elsewhere so I won't rehash the numbers game but, and pardon me for being blunt, you don't have a clue what you're talking about.

               

              And yes, in theory best-sellers should cost the least.  But tell me, please, how do they know it is going to be a best-seller beforehand so they can discount it accordingly?

               

              • 5. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

                So you're all happy with this situation?

                Somehow I doubt that.  B&N should have had all of this locked down under contract with the publishers. 

                The real problem is that many of the authors do not like the idea of their new release books being discounted.  My favorite author, David Baldacci is very outspoken on this issue.

                What will help this situation would be a universal format which will allow downloading from multiple sources and "side-loading" into memory.  There is always someone out in the digital world prepared to fill a need.  You can already download free file conversion software on the internet.

                maw

                • 6. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

                   

                  BikerBook-Reader wrote:

                  So you're all happy with this situation?

                  Somehow I doubt that.  B&N should have had all of this locked down under contract with the publishers. 

                  The real problem is that many of the authors do not like the idea of their new release books being discounted.  My favorite author, David Baldacci is very outspoken on this issue.

                  What will help this situation would be a universal format which will allow downloading from multiple sources and "side-loading" into memory.  There is always someone out in the digital world prepared to fill a need.  You can already download free file conversion software on the internet.

                  maw

                   

                  We allready have that.  Its called Epub.  Its to bad that the contracts the 5 big publishers signed with apple stipulated that their books could not be sold for less then what they where being sold for in the ibooks app. 

                   

                  • 7. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

                     

                    BikerBook-Reader wrote:

                    So you're all happy with this situation?

                    Somehow I doubt that.  B&N should have had all of this locked down under contract with the publishers. 

                    The real problem is that many of the authors do not like the idea of their new release books being discounted.  My favorite author, David Baldacci is very outspoken on this issue.

                    What will help this situation would be a universal format which will allow downloading from multiple sources and "side-loading" into memory.  There is always someone out in the digital world prepared to fill a need.  You can already download free file conversion software on the internet.

                    maw

                     

                     

                    There is already the ability to download from multiple sources and sideload into the nook.  With the Agency Model, it doesn't matter.  The publisher sets the price for those ebooks and the sellers are no longer allowed to discount them or otherwise charge anything other than the publisher's price.

                    • 8. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

                      I have been shocked by the price increases as well.  But I feel very blessed to have discovered that my local library is a member of a consortium that allows its cardholders to download e-books for up to two weeks at a time and read for free.   I don't feel the need to "own" most books, so this works out well for me.  You might check your local library and see if they have any access.

                       

                       

                      • 9. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

                         

                        Elfsshadow wrote:

                         

                        BikerBook-Reader wrote:

                        So you're all happy with this situation?

                        Somehow I doubt that.  B&N should have had all of this locked down under contract with the publishers. 

                        The real problem is that many of the authors do not like the idea of their new release books being discounted.  My favorite author, David Baldacci is very outspoken on this issue.

                        What will help this situation would be a universal format which will allow downloading from multiple sources and "side-loading" into memory.  There is always someone out in the digital world prepared to fill a need.  You can already download free file conversion software on the internet.

                        maw

                         

                        We allready have that.  Its called Epub.  Its to bad that the contracts the 5 big publishers signed with apple stipulated that their books could not be sold for less then what they where being sold for in the ibooks app. 

                         

                         

                         

                        Apple is also part of the problem. They use anti-trust business practices via legal contracts to squeeze out their own competition as well. They want to squeeze out online ebook retailers. They are also very letigious.

                         

                        Which is one reason why Apple is anathema to me. :smileyhappy:

                        • 10. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

                          I think some of the postings are getting off-topic here.  This should not be a debate of the exact distribution costs of an ebook compared to paper.  Unless someone can come up with solid numbers (not vague references to how much electricity the servers consume at 2am) of ebook production vs. paper, I am inclined to think that ebooks should cost less to distribute.  Maybe not day one, but soon after that, without caring whether it is a bestseller or not. They don't even need a lot of space on the server!

                           

                          So, the question on this board is why ebooks are now costing MORE than the paperback version (in more and more cases that I am seeing)?  Not looking for deep discounts here (and the $5.95 table is alive and well in the ebook world, but not for new releases), but rather I should not be 

                          penalized for buying a nook. 

                           

                          That is the question to anyone from B&N if indeed anyone monitors these boards.

                          • 11. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

                             

                            thenookster wrote:

                            So, the question on this board is why ebooks are now costing MORE than the paperback version (in more and more cases that I am seeing)?  Not looking for deep discounts here (and the $5.95 table is alive and well in the ebook world, but not for new releases),

                             

                             

                            Good question (and artfully steering the thread back on-topic).  Here's my take:

                             

                            The paperback price is, IMHO, not a good marker for a first-release ebook.  It should be some percentage less than the hard-bound.

                             

                            When the work is released in paperback, the ebook can (and should) be lowered in price to something less than a paperback.  $5.95 is a good price point.

                             

                            Oh!  That is the agency model!

                             

                            When a HB is released -- retail +/- $25.00 -- the ebook is concurrently released at $12-$15.

                             

                            When the HB goes to PB -- retail $8-$10 -- the ebook is lowered to $6-$10.

                             

                            • 12. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

                              If a retailer can discount a hardcover book by 40% then it makes no sense for that same title to sell at $12-$15 as an ebook.  That's my opinion.  The $9.99 price point falls in between the $28 - 40% price of the hardcover sells for and the $6.99 price of the mass market paperback.  I think that's why the Kindle and the eBook market has flourished to this point.  There's no rational marketing theory that says Ayn Rand's "The Fountainhead" is properly priced at $27.99 when it's nearly 70 years old, available at every library and used bookstore in America, and selling new at $9.99 retail.  Unless they are marketing the eBook for the Malibu Yacht Club, it doesn't make any sense.  If you take out the Apple fanboys, I think this kind of pricing is actually costing them sales rather than closing them.

                               

                              • 13. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??

                                 

                                thenookster wrote:

                                I think some of the postings are getting off-topic here.  This should not be a debate of the exact distribution costs of an ebook compared to paper.  Unless someone can come up with solid numbers (not vague references to how much electricity the servers consume at 2am) of ebook production vs. paper, I am inclined to think that ebooks should cost less to distribute.  Maybe not day one, but soon after that, without caring whether it is a bestseller or not. They don't even need a lot of space on the server!

                                 

                                So, the question on this board is why ebooks are now costing MORE than the paperback version (in more and more cases that I am seeing)?  Not looking for deep discounts here (and the $5.95 table is alive and well in the ebook world, but not for new releases), but rather I should not be 

                                penalized for buying a nook. 

                                 

                                That is the question to anyone from B&N if indeed anyone monitors these boards.

                                 

                                 

                                Spend some time reading these boards regarding the agency model, those posts will answer your primary question.

                                 

                                As to determining whether something is off topic on a message board as soon as you sign up and make your first post?  Not so smart.

                                 

                                As people try to make sense of the agency model, costs enter into question and there have been more that a few articles with hard numbers, again if you check the posts here you will find the links to said articles.

                                • 14. Re: e-book prices WTF!!! -ever happened to the $9.99 new-release price??
                                  eDigest wrote:

                                   

                                  thenookster wrote:

                                  So, the question on this board is why ebooks are now costing MORE than the paperback version (in more and more cases that I am seeing)?  Not looking for deep discounts here (and the $5.95 table is alive and well in the ebook world, but not for new releases),

                                   

                                   

                                  Good question (and artfully steering the thread back on-topic).  Here's my take:

                                   

                                  The paperback price is, IMHO, not a good marker for a first-release ebook.  It should be some percentage less than the hard-bound.

                                   

                                  When the work is released in paperback, the ebook can (and should) be lowered in price to something less than a paperback.  $5.95 is a good price point.

                                   

                                  Oh!  That is the agency model!

                                   

                                  When a HB is released -- retail +/- $25.00 -- the ebook is concurrently released at $12-$15.

                                   

                                  When the HB goes to PB -- retail $8-$10 -- the ebook is lowered to $6-$10.

                                   

                                   


                                  What about books that were never released on HC to begin with?  I haven't seen as low as $5.95, I wish I had.  

                                   

                                  Just a for instance from my wish list - this book was never a HC,   the price for the ebook is the same as the paperback but B&N can discount the papback so it ends up being more expensive to purchase in ebook form.

                                   

                                  http://search.barnesandnoble.com/Manhunt/Janet-Evanovich/e/9780060598822/?itm=4&USRI=manhunt

                                   

                                  I have quite a few  books on my wish list that are in the $7.99 range,  all originally only paperbacks and the print versions are now less than the ebook.

                                   

                                  Linda

                                   

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