6 Replies Latest reply on May 21, 2011 9:28 AM by sub_rosa

    Open Letter to Authors Re: Lost Sales

    sub_rosa

      Dear Manning Marable,

       

      I logged in to several ebookstores today to check pricing on your Malcolm X biography, Malcolm X: A Life of Reinvention.  I momentarily forgot that it's a waste of time to shop around because of the agency model pricing scheme.  Anyway, I had every intention of buying the ebook if it was $9.99 or cheaper, but of course it wasn't - they are selling it for $14.99, which is obviously ridiculous when you can get the hardcover edition for a couple of dollars more.  So instead, I queued it up on my local library ebook lending site.  I'm fourth in line.  I'm sure it's a great read, and I would have loved to pay you for it.  Penguin cost you at least one sale.

       

      -sub

       

        • Re: Open Letter to Authors Re: Lost Sales
          AikiPen

          Everything on my wish has been creeping up in price, mostly to prices I'm not willing to pay. I've started using the library more and haunting the used bookstore. I really don't want to buy a new copy of a DTB even at reduced price (love being able to have an electronic library in my hand) and I don't want the publisher to have first sale. I try to get it at the used bookstore then I put it on the bookcrossing shelf at our dojo. The are generally losing 2 sales at that point. I realize as one person I'm not even a drop in the bucket but it makes me feel better.

          • Re: Open Letter to Authors Re: Lost Sales

            You do realize Mr Marable died just before publication, right? Even were he alive he'd have no input on the price, sadly.

              • Re: Open Letter to Authors Re: Lost Sales
                sub_rosa

                MeiLinMiranda wrote:

                You do realize Mr Marable died just before publication, right? Even were he alive he'd have no input on the price, sadly.


                I was not aware that Manning Marable had died.  I am sorry to hear it.  I do not make it a habit of addressing Internet postings to people that I know to have already died.

                 

                In any event, my message was not an effort to have the late Mr. Marable somehow influence the price at which Penguin offers his ebook for sale.  I understand that authors retain no control over this once they've signed a contract with a publisher granting them the rights to market and distribute their works of authorship.

                 

                However, authors do have control over which publisher they choose to market and distribute their works of authorship, and my hope is that authors will use those publishers who do not seek to exert undue influence on the market for ebooks by engaging in anti-competitive behavior, such as the agency model pricing scheme.

              • Re: Open Letter to Authors Re: Lost Sales
                bklvr896

                sub_rosa wrote:

                Dear Manning Marable,

                 

                I logged in to several ebookstores today to check pricing on your Malcolm X biography, Malcolm X: A Life of Reinvention.  I momentarily forgot that it's a waste of time to shop around because of the agency model pricing scheme.  Anyway, I had every intention of buying the ebook if it was $9.99 or cheaper, but of course it wasn't - they are selling it for $14.99, which is obviously ridiculous when you can get the hardcover edition for a couple of dollars more.  So instead, I queued it up on my local library ebook lending site.  I'm fourth in line.  I'm sure it's a great read, and I would have loved to pay you for it.  Penguin cost you at least one sale.

                 

                -sub

                 


                Hi SubRosa, haven't seen you around here for a while, maybe I just missed your posts. 

                 

                But I do have a question for you.  Why, in your mind, is the hardcover edition worth more than the eBook?  I took from where you say "they are selling it for $14.99, which is obviously ridiculous when you can get the hardcover edition for a couple of dollars more" to mean, that the hardcover edition has more value to you than the eBook.  Other than the whole own it, lend it, give it away issue, (which I somewhat understand) what makes the hardcover more valuable? 

                  • Re: Open Letter to Authors Re: Lost Sales

                    bklvr896 wrote:

                    sub_rosa wrote:

                    Dear Manning Marable,

                     

                    I logged in to several ebookstores today to check pricing on your Malcolm X biography, Malcolm X: A Life of Reinvention.  I momentarily forgot that it's a waste of time to shop around because of the agency model pricing scheme.  Anyway, I had every intention of buying the ebook if it was $9.99 or cheaper, but of course it wasn't - they are selling it for $14.99, which is obviously ridiculous when you can get the hardcover edition for a couple of dollars more.  So instead, I queued it up on my local library ebook lending site.  I'm fourth in line.  I'm sure it's a great read, and I would have loved to pay you for it.  Penguin cost you at least one sale.

                     

                    -sub

                     


                    Hi SubRosa, haven't seen you around here for a while, maybe I just missed your posts. 

                     

                    But I do have a question for you.  Why, in your mind, is the hardcover edition worth more than the eBook?  I took from where you say "they are selling it for $14.99, which is obviously ridiculous when you can get the hardcover edition for a couple of dollars more" to mean, that the hardcover edition has more value to you than the eBook.  Other than the whole own it, lend it, give it away issue, (which I somewhat understand) what makes the hardcover more valuable? 


                    That's an interesting question! I know it wasn't directed at me but Id like to give my opinion anyway if you don't mind.

                     

                    For me, I think its habit. Before eBooks it was either paper or hardback. Hardback books are more durable than paper and can last for centuries if properly taken care of. Old habits die hard. I think there is also a bit of prestige for some people to have a library full of hard backed books. Being that they are usually more expensive that is. Which would be more impressive to you, a large library full of dog eared paper backs or a large library of pristine looking hard backs that you know were more expensive than their paper brethren? All practicality aside from money and what not, I would think that the hard backed library would be more impressive.

                     

                    Sorry for sticking my nose in but it was just too thought provoking not to.

                    • Re: Open Letter to Authors Re: Lost Sales
                      sub_rosa

                      bklvr896 wrote:

                      sub_rosa wrote:

                      Dear Manning Marable,

                       

                      I logged in to several ebookstores today to check pricing on your Malcolm X biography, Malcolm X: A Life of Reinvention.  I momentarily forgot that it's a waste of time to shop around because of the agency model pricing scheme.  Anyway, I had every intention of buying the ebook if it was $9.99 or cheaper, but of course it wasn't - they are selling it for $14.99, which is obviously ridiculous when you can get the hardcover edition for a couple of dollars more.  So instead, I queued it up on my local library ebook lending site.  I'm fourth in line.  I'm sure it's a great read, and I would have loved to pay you for it.  Penguin cost you at least one sale.

                       

                      -sub

                       


                      Hi SubRosa, haven't seen you around here for a while, maybe I just missed your posts. 

                       

                      But I do have a question for you.  Why, in your mind, is the hardcover edition worth more than the eBook?  I took from where you say "they are selling it for $14.99, which is obviously ridiculous when you can get the hardcover edition for a couple of dollars more" to mean, that the hardcover edition has more value to you than the eBook.  Other than the whole own it, lend it, give it away issue, (which I somewhat understand) what makes the hardcover more valuable? 


                      Don't dismiss the "own it, lend it, give it away issue" as nothing.  A hardcover book is a tangible object that has an inherent value outside of my bookshelf.  I'm not aware of any value my ebooks have outside of my Nook's memory.  Once you have converted a book to ebook format, the costs of transporting it, storing it, merchandising it, selling it, all drop dramatically.  Those costs, I believe, are seriously understated by the publishers in order to justify charging (nearly) the same for ebooks as paper books.  I understand there are up-front costs in getting an ebook published (paying the author, etc.)